Paper Towns Trailer

After watching 'Paper Towns' I've realised that the target audience is 15-25 year olds specifically but obviously John Green has a way of writing books and thus films are created that manage to attract all kinds of people of different age and gender. For example, the comments on the official trailer on youtube have a comment by 'VlogBrothers' - John Green's shared youtube account with his brother in which there is a comment saying 'The Q, Ben, Radar group looks so freaking cool. I want to be in that friend group! And I am 34 years old! You can how old I am by how I'm here for the buddy comedy, which will be at least as good as the romantic dramedy bits of this movie. Congrats, John! - Hank' This shows that despite being the creators brother, the film has as appeal to a 30+ audience and most likely children in high school (11+) too due to the 'coming-of-age' likeness and the kind of fairy'tale 'looking-for-love' aspects. 

I believe the appeal and attraction to Paper Towns is that mystery behind what happens to Margo and the kind of wonder that is put in the narrative voice in the trailer. This can be appealing because mystery makes people want to know what happens and watch the journey Quentin goes on not only to find Margo but to find himself. This is appealing to 15-25 year olds because we all want adventure and while still young we believe it to be possible. 

Another appeal is the music used in the trailer itself (Smile - Mikky Ekko, To The Top - Twin Shadow). In regards to the song Smile; the music is quite happy and hopeful. This music appeals to me personally because it makes me feel as though anything is possible and the film is focusing on just that ideology that anything is possible and that life is full of adventure and finding love is possible. Whereas To The Top gives the ideology of adventure and discovering the wonders of the world.